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October 21, 2005
NAHJ Requests Research Proposals for Magazine Content Analysis
Deadline for Proposal Submission: December 12, 2005
The National Association of Hispanic Journalists is seeking to hire a researcher to examine the coverage of Latinos by the nation’s three leading news magazines - Time, Newsweek and U.S. News and World Report.
NAHJ plans to study many of the issues examined in NAHJ’s annual Network Brownout report to determine trends in coverage of Latinos. The Network Brownout report can be found on NAHJ’s web site at www.nahj.org/resources.
NAHJ expects that a magazine study commissioned by the association will determine:
• the number of magazine stories about Latinos that appeared in 2005
• the subjects those stories covered
• the length of each story
• the use of news sources in those stories
• any differences in coverage between Latinos and non-Latino stories
NAHJ seeks to hire a researcher who:
• will determine the scope of the study
• will develop the study’s methodology
• will develop coding guidelines
• will hire and train coders
• will oversee the coding process
• will perform statistical analysis to determine trends
• will write the final report in layman's terms, using AP style
Researcher Requirements:
NAHJ is seeking to hire a researcher who has experience researching media issues/trends, is knowledgeable about the Latino community, is responsible and is deadline oriented. NAHJ expects to hire a researcher by January 2006.
Timeline:
The following is a tentative timeline that will be finalized once a researcher is hired.
• January: Hire researcher, Hire and train coders, Begin research
• February: Finish magazine article coding
• March: Draft initial report
• April: Turn in report draft, Begin preliminary edits
• May: Finish report edits, Finalize report
• June: Release report at annual convention
* The scope of the study will help to determine a final timeline.
The researcher hired for the project will be asked to travel to Fort Lauderdale to present the findings (expenses paid by NAHJ) at the association’s annual convention.
Submission:
Please send your resume, copies of your work, and your proposed methodology/vision for this research project to NAHJ’s Daniela Montalvo at dmontalvo@nahj.org. Or send resumes and supporting materials to NAHJ, 529 14th St., NW, Suite 1000, Washington, D.C., 20045, Attn: Daniela Montalvo.
Deadline for Proposal Submission: December 12, 2005
If you have questions, please call NAHJ Deputy Director Joseph Torres at 202-662-7143.
Founded in 1984, NAHJ's mission is to increase the percentage of Latinos working in our nation's newsrooms and to improve news coverage of the Latino community. NAHJ is the nation's largest professional organization for Latino journalists with more than 2,300 members working in English and Spanish-language print, photo, broadcast and online media.
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